Brooks Adams Resarch

Think about it…..

“How much will I make selling my home … will I have the money for that entrance fee … can I afford to live there …” Are these questions – and more – on the minds of your prospects? BAR has done extensive research on the attitudes of seniors toward selling their homes. For more information, click here.

Get closer to your Customer

BAR offers several different ways in which you can feel your market’s pulse. Below are just a few options for using our panel and our expertise to your advantage:

Hobbies, Interests and Shopping Habits Survey

Attitudes of Older Americans on Home Selling Survey

Check out the BAR online consumer panel for people ages 50+. We currently have nearly 50,000 members—with more joining every day!

Attend an Information Session with BAR’s Robert T. Adams

SFCS 2008 “By Design” Conference, February 20–22, 2008, Roanoke, VA

“CCRCs in the Active Age: Warm Hearth Village Case Study”

NCOA-ASA 2008 “Aging in America” Conference, March 27–30, 2008, Washington, D.C.

“What Makes the 50+ Consumer Different for Advertising and Sales”
“New Research Methodology to Help You Better Understand Your Customer”

NAHB 2008 “Building for Boomers and Beyond: 50+ Housing Symposium,” May 21, 2008, New Orleans, LA

“Defining the Active Adult Homeowner”