Brooks Adams Research

Focused Fall 2007

All work and no play? Well, that’s just not us. We like to have fun, too. So we asked our 50+ panelists to rate the best and worst Super Bowl ads this year.

...And the winner is….

Scoring at 21% – the “Budweiser Horses” ad ...(To watch this ad, click here.)

The loser – rated the worst ad by 12% of our panelists – the “Bridgestone Saves Richard Simmons” ad. (To watch this ad, click here.)

88% of our panelists answering this survey are 55 years of age or older.

For detailed results of this survey, visit our online store.


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